Becoming 007: BOND Experience

CONVENTA CROSSOVER BEST EVENT 2019 SUPERFINALIST

Serbia is a country that doesn’t do mild and driving is no exception. To simply say Serbs are obsessed with cars would probably be an understatement. To us, cars are fun, empowering, fierce and just about enough dangerous, at a time when modern society almost conspires to take all the little thrills away from us in a thousand subtle ways.

Only a short  20-minutes drive from Belgrade airport spreads the National Drivers Academy (NAVAK) – a massive facility occupying 33ha, out of which about 3 km are paved racing tracks and the rest is additional off road area. Besides massive variety of test vehicles, one of the key parts of DMC Vekol signature 007 experience involves specialized computer remote simulators and trainers. So, we took SECTOR ALARMS to test everything that could represent danger in real traffic and get ready for unexpected situations on the road. Take a look how all 80 delegates learned a new set of skills during this challenging, 6-different activities driving experience.

 

The Independent: “Pirelli has introduced a new way of teasing”. From 1964 to 2018, a total of 45 Pirelli calendars have been made in a span of 50 years by 35 photographers. From Nicole Kidman to Robin Wright – all great names in show-biz bible: “The Pirelli Calendar is here to stay”. Our glamorous and dolled-up ladies in cat suits paraded the pit-lane, providing a perfect back drop to the Pirelli experience.

PROJECT

James Bond Experience Incentive

CLIENT

SECTOR Alarms 

DATE

September 2018

EVENT DESIGNER

Tanja Bogdanov

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